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Expand Your Audience with Joint Ventures and Partnerships
Content marketing takes on so many different forms. You may not have previously considered joint ventures and partnerships as a way to increase the amount and type of content that you produce, but they can be very effective. Joint ventures are short partnerships to work on a small project together such as co-writing a book, or hosting a podcast together. Even joining together to blog about topics together can be a type of joint venture if you both agree to promote each other. Joint ventures and partnerships are also a great way to build trust with your audience as well as expand your audience. By joining with someone else who…