There is a certain power in visual communication that isn’t always present with just words. But, words are how we describe the visual elements, define problems, and develop and describe solutions – therefore, if you are mindful you absolutely can use the written word to illustrate problems and solutions in a way that your audience will understand. Understand Your Audience You may get tired of hearing that you need to know and understand your audience. But, this is how you’ll know what words will mean to them. Knowing what words will draw out emotion, or demonstrate a certain fact more clearly is essential to communicating through the written word with…