08 – Easy Marketing Tactics

You can use many of the same marketing tactics for your ecourse as you do in much of your other business. Here are some easy marketing tactics you can implement.

1. Promote on your blog. Showcase it at the top of your website. You can use a plugin like Sumo or Hello Bar to display it in a top bar. Add it to your sidebar, in blog posts, and your About Page.

2. Do a video about the course and post on YouTube and social media.

3. Go live on Facebook, Instagram, and YouTube daily to promote your course, providing added value.

4. Link to your course sales or info-page in your email signature with a short sentence about the course.

5. Promote it to your existing email list, social media followers and in your membership site if you have one.

6. Do interviews on podcasts and by others related to your topic. Add value to the listeners.

7. Create buzz from the beginning by doing a mini challenge such as a 2 day challenge, that leads to the main course.

8. Host a live webinar for people interested in your topic. Share some of the best free content.

9. Add your links to your social media profiles.

10. Create a Facebook group and LinkedIn group around the topic.

11. Comment by adding value on social media posts and groups you belong to. People will click on your profile where they will see the link to the course.

12. Share a graphic on Pinterest about your topic or course.

13. Create an affiliate program for your course. Reach out and ask others who have similar audiences to promote your course in exchange for a percentage of the sales. This is one of the fastest ways to reach more people.

14. Cross promote with your other products you are selling.

15. Speak at local events and promote it locally.

These are just a few of the ways you can market your ecourse. You can use a almost any of the ways you market your business to create buzz about your course.

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